Donor insights

Every donor journey is different. GivFlow keeps the context.

GivFlow tracks where each donor is in their journey, for each budget, so your team can pastor well and every follow-up fits the person.

Context before it sends
Everything GivFlow knows about Priya & Sam Nair
Sample
Giving history
Monthly for 6 years
Budget
General
Pledge pace
Kingdom Builders, on pace
Gift status
$150 failed · card expired
Life-cycle status
Active
Last gift
Sep 9
GivFlow's read
Faithful 6 years.
Card expired.
So it sends
A card-update note, not a reminder.

No ask and no guilt. One link to fix the card, from your church's address.

The story isn't the point. It's how you use it to pastor better. GivFlow brings giving history, budgets, pledges, joint giving and status together, so the next step is obvious.

  • Status per budget
  • Joint donor units
  • Pledge pace
  • Giving changes over time

Illustrative sample. Names are not real donors.

Separate by fund

Budgets keep the story accurate.

A second gift to your missions fund isn't the same as becoming a regular giver to your general budget. Group funds into budgets and GivFlow tracks each one separately, and drives different follow-up for each. How budgets work →

Joint donor tracking

Families counted as one unit.

Set up tracking by individual or joint donors. When a spouse gives for the first time, they won't be tagged as new if their spouse already gives, and follow-up works the same way.

Donor status

Be there for every step.

New, Second, Active, Occasional, Lapsed, Recovered or Inactive. Knowing where someone is helps you care for them, and lets flows send the right note at the right time.

Changes and tiers

Not always about dollars. Sometimes it helps to know.

Spot increases and decreases, and follow giving over time with donor tiers built on trailing-12-month totals across individual or joint donors.

Donor tiers

See where your giving actually comes from.

Five tiers, with ranges you set and preview in settings first. GivFlow tracks each budget's tiers over time, so you can see who is giving more and who is giving less.

More on tiers and budgets →

Donor tiers
Giving units
1,425
Total dollars
$6,426,808.10
11% of giving units (Tier 5) give 56% of the dollars.
Units
19%
21%
36%
Dollars
20%
22%
56%
Tier 1Tier 2Tier 3Tier 4Tier 5
0%20%40%60%19%0%Tier 121%2%Tier 236%20%Tier 314%22%Tier 411%56%Tier 5
% of giving units% of dollars
Real data from a GivFlow church. Tiers use trailing-12-month giving; ranges are set by the church.
Recurring giving

See your recurring base grow.

And see how many consistent givers still don't have a recurring gift, the people the recurring flow invites.

Recurring donor growth
General Budget
Recurring donors
535 +20.2%
Prior year (same period)
445
Non-recurring donors
395
Recurring rate
57.5%
440460480500520540445535 recurring donorsOct 25Jan 26Apr 26Jul 26Oct 26
Real numbers from a GivFlow church. Monthly points read from the app chart.

Every note comes from your church, and every reply reaches a person.

  • Replies go to who you choose
    Pick the reply-to person for each flow, like a pastor or your finance lead. Donors can always reach someone.
  • Unlimited senders
    Create as many senders as you need, each with its own display name and signature.
  • Context before it sends
    GivFlow reads giving history, budgets, pledges and donor status first, so each note fits the person.
  • Inactive donors are left out
    Donors marked Inactive are excluded from follow-ups automatically.

Let GivFlow do the follow-up. You keep the relationships.

See what your church's giving is telling you, and what GivFlow would follow up on first. Fifteen minutes, no pressure.